Website Design for OVIN Demonstration Zone

OVIN Demonstration Zone assists startups and small/medium-sized businesses (SMEs) in showcasing their innovative smart mobility solutions in the Cities of Markham and Vaughan.

www.ovindz.ca

Ovindz stands for OVIN Demonstration Zone, a space dedicated to assisting startups and small/medium-sized businesses (SMEs) to showcase their innovative smart mobility solutions in an operational environment. Located in the Cities of Markham and Vaughan, Ovindz provides a real-world environment where businesses can demonstrate their technologies. The Ovindz team approached Convergine to develop a new website that would effectively present the demonstration zone, educate potential applicants, and provide an outstanding user experience.

• Establishing an effective online presence:
  Ovindz needed a modern, vibrant website that effectively reflects on the cutting-edge nature of the niche to develop its online presence and communicate its mission.
• Outstanding user experience:
  The website had to be user-friendly across platforms, devices and browsers, with intuitive navigation and easy access to information about the demonstration streams and application processes.
• Convenient functionality:
  The website should have a modern, secure, convenient content management system. An integrated application system was required to facilitate the submission of proposals from startups and SMEs.
• SEO and website performance:
  The site must be optimized for search engines and deliver high performance to attract and retain visitors.

• UI Design and User Experience: 
  We designed a fresh, modern, and visually appealing website that effectively communicates the purpose and benefits of the OVIN Demonstration Zone. The design is based on a clear and intuitive navigation structure, making it easy for users to find information about the demonstration zone, streams, application processes, and benefits.
• Functionality Enhancements: 
  For the modern content management system, Craft CMS was integrated into the website. 
• Content and SEO Optimization: 
  In collaboration with the client, engaging and informative content was created highlighting the benefits and unique features of the OVIN Demonstration Zone. We optimized the website for search engines with targeted keywords, meta tags, and a blog section to improve organic traffic.
• Performance Improvements: 
  While preparing the website for going live, we ensured fast loading times and high performance by optimizing images, implementing lazy loading, and leveraging modern web technologies. Standard mobile responsiveness was enhanced to ensure the best user experience across all devices.